The Chinese smartphone market witnessed a slight growth during the April -June month, with only 1% of the total shipment increased compared to the same period last year. According to the latest Par pause research Report, Huawei and Apple Pal are expected to lead all companies in terms of year-and-year development.
Counterpoint Research China Smartphone Weekly Sales Tracker
Huawei is expected to lead all brands with 12% growth in shipment. This figure is mainly attributed to the strong demand for its devices as well as the current government subsidy program during the annual 618 shopping festival.
The National subsidy program includes smartphones, tablets, smart bands and smartwatch below CNY 6,000 (20 820) and offers a one -time discount up to CNY 500 ($ 68). One of the underlying points is that the program can be scaled back in the second half of the year.
Apple Pal is the only other top-five brand that is expected to see a positive shipment for the Q2 period, with approximately 8% growth. Apple Pale increased its demand for its iPhone 16 series in May, thanks to the discount in front of China’s 618 shopping festival.
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